Founder of Bully Max & Bully Max Sports

Matthew Kinneman

Matthew Kinneman is the founder of Bully Max, a Pittsburgh-based performance dog food company established in 2009. Under his leadership, Bully Max has grown into one of the most trusted names in canine nutrition, built on a commitment to quality, performance, and results.

Bully Max was named the #1 Pit Bull food by Chewy and is relied on by champions and grand champions across every major registry, including ABKC, UKC, ADBA, and AKC. The brand is used by elite programs such as The Incredibullz and other top performers whose dogs compete at the highest levels of the sport.

Matthew also founded Bully Max Sports, a competition and training facility that hosts official UPF events and brings together some of the world’s most elite canine athletes. The facility serves as a platform to showcase the power, performance, and athletic standards that define dogs fueled by Bully Max.

Area Of Expertise

Entrepreneurship, canine performance nutrition, product formulation, bully breed athletic development, and building platforms for dog sports.

Education & Training

15+ years developing and scaling a global performance dog nutrition brand
Extensive experience collaborating with veterinary nutritionists, chemists, and canine physiology experts
Specialized knowledge in bully breed health, performance, and nutrition markets

Activity & Honors

Founder of Bully Max, one of the top performance dog nutrition brands in the world
Bully Max named the #1 Pit Bull food by Chewy
Fed by champions and grand champions across ABKC, UKC, ADBA, and AKC
Partnered with elite canine athletes including The Incredibullz
More than 40,000 meals donated to Guardian Angels Medical Service Dogs
Creator of Bully Max Sports, a performance facility for elite canine athletes

Publications

Founder of the Bully Max Blog
Creator of Bully Max educational content on canine nutrition & performance
Publisher of training and performance guides for bully breed owners